IMRU ASHA

2023

2022

2021

2020

2019

2022

Pulling from his Dutch-Caribbean roots, Asha has a bold yet refined take on fashion storytelling. The stories he creates are rife with a vibrant and eclectic use of color, structural silhouettes and a mix of textures and movement.

Asha’s first foray into fashion was at a concept store in Amsterdam which allowed him to explore fashion through the lens of both established and up and coming designers. After moving to Paris, Asha began collaborating with a number of photographers, brands and magazines on their editorials, brand imagery, product development and consultation, seasonal fashion shows and more. In 2021, Asha was named fashion editor at Dazed Magazine. Later that year he held his first sculpture exhibition, “Future Shock” in conjunction with the ERE foundation. It was housed at Dover Street Market’s 3537 space.

Collaborators – Carlijn Jacobs, Paolo Roversi, Paul Kooiker, Tim Elkaim, Rafael Pavarotti, Osma Harvilahti, Viviane Sassen

Magazines – DAZED, Vogue Italia, M Le Monde, French Vogue, American Vogue, L’Uomo Vogue

Designers and brands – Louis Vuitton, Dior, Off White, Botter, Jacquemus, Alberta Ferretti, Pucci, Moncler, Calvin Klein, Zara and more.