2026
Joelle Kharrat was born in Lebanon and studied in Europe.
She is deeply stigmatized by her dual cultures:
From her Lebanese roots will grow a deep interest for the Lebanese craftsmen’s knowhow and meticulous work.
Furthermore, she will learn to celebrate her femininity, beauty and elegance with Jewelry.
From Europe, where she worked in prestigious companies like L’Oréal and By Terry, she will be inspired by the luxurious and modern world where aesthetic and perfection are key.
She translated all her experiences in her Jewelry Collection
In 2022, Joelle Kharrat decided to launch her Fine Jewelry Line with a first collection called Totem
The collection is born in Joelle’s own jewelry studio in Beirut.
It is deeply influenced by Architecture, Art, Symbolism and her Oriental & Occidental backgrounds.
Think Art meets jewelry for the woman of today.
Why Totems?
Because in a world that is breaking up, dividing, they are the emblem of belonging, consolidation and robustness.
The Totem pendant is very sculptural and feminine because of it exaggerated curves and unique lines.
Its creative technique makes it modular and versatile:
Each totem is composed of 6 pieces that interlock perfectly together.
Once each part is stacked on its gold “spine”, the totem is complete and becomes a whole and unique sculpture.
Because you can mix and match the elements according to your own taste, the Totems are versatile and playful.
They are unique Pendants that Grow and Evolve with You.
They quickly become life-long jewels and collectible works.
The collection is divided in 4 themes:
Earth (wood base), Air (Gold Base), Water (Mother of Pearl Base) and Fire (Colored Opal Base).
Created with prime materials ethically sourced, every piece is in 18K yellow gold, natural carved Wood, Mother of Pearls, Opals, Turquoise & Fine diamonds and Sapphires.
